Asian Image Business
Natasha hounoured with Asian Leadership Award
10:08am Wednesday 23rd November 2011
A CEO and MD of a communications agency has been honoured at this years Asian Who’s Who Awards.
Natasha Mudhar, of Sterling Media, was presented with the Asian Leadership in International Media Award at the Awards.
The event took place at The Dorchester Hotel, Park Lane London.
Now in its 24th year, it pays homage to the most influential Asians the world over, who have made a contribution to their respective fields and continue to set a shining example to their peers among the global Asian fraternity and beyond.
Natasha was presented the award in the presence of a host of MP’s, dignitaries, industry leaders, celebrities and VIP’s in attendance.
Award winners were selected by an independent panel of advisors, including previous award winners such as Founder and Chairman of Cobra Beer Lord Karan Bilimoria; Baroness Shreela Flather; and Rt Hon Keith Vaz MP.
Natasha was recognised for her rigorous business acumen and entrepreneurial spirit.
As CEO and MD at Sterling Media, she is known today for her contribution in the field of brand management, marketing, public relations, advertising, online and events.
Natasha joined Sterling in 2004 which was established by Ms Teji Singh, one of the first women from an ethnic background to set up an international agency in the UK. Natasha’s exemplary leadership has spearheaded the company’s transformation into an award-winning, globally recognised name.
Natasha said, “It is truly humbling to have received the award and I thank the entire team and esteemed judging panel of Asian Who's Who.
"From being recognised as a tool for propaganda and now as form of two-way communication, without a doubt the communications and media industry is one of the world’s most powerful with its ability to create change.
"To be a small part of this change through our work is an honour and I am grateful to have had the opportunity to be part of a fraternity and company such as Sterling.
"Sterling wouldn’t be what it is today without the support of my fantastic team and clients but above all Sterling wouldn’t be what it is today if it wasn’t for the vision of Ms. Teji Singh who single-handedly set up the company 17 years ago.
"I am extremely proud of my Indian heritage and my kinship network, which has instilled in me a value system that promotes hard work and integrity to achieve success and overcome challenges.”